Tractionwave

Tractionwave is an AI tool that predicts where attention lands on ads, thumbnails, and campaign visuals.

TractionWave predicts attention hotspots and generates heatmaps for ads, thumbnails, campaign visuals, and videos. It helps designers and marketers see if calls to action, logos, and offers get noticed before launching campaigns. Users can run evaluations inside Figma, Canva, or the web app, or connect the MCP server to Claude, Cursor, and VS Code. The platform processes PNG, JPG, and video files to provide second-by-second attention timelines. Pricing uses a pay-per-credit model with credit packs instead of monthly subscriptions.

Tractionwave at a glance

Best for: Marketer, Social media creator, Designer
Runs on: Web, Figma, Canva, VS Code
Pricing: Free plan; Starter $18 for 10 credits; Growth $95 for 100 credits; Scale $185 for 400 credits
Released: October 2026
Category: AI image tool
Website: tractionwave.com

Key features

Predict attention heatmaps for static images and videos
Generate ranked hotspots for every second of video ads
Run evaluations inside Figma and Canva
Connect to AI agents via MCP server
Drop heatmaps onto the canvas as layers
View workspace history for all past runs

Use it for

Pre-test ad creatives before spending media budgets
Check if logos and calls to action get seen
Analyze video ad engagement second by second
Test layouts directly inside design tools

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