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Jockey by TwelveLabs
Jockey by TwelveLabs is an AI marketing intelligence tool for video libraries that searches, analyzes, and assembles media.
Jockey by TwelveLabs is an AI marketing intelligence platform designed for video libraries, creators, and marketers. It operates inside ChatGPT and Claude, maintaining context across sessions and pulling trend intelligence from YouTube, TikTok, and Instagram Reels. Users can search video and photo archives using plain language to find exact moments, quotes, or clips without manual tags or foldering. The software also automatically tags ads by hook, talent, format, and tone while generating instant highlight reels. It supports standard video and photo formats and connects via API, Claude, or ChatGPT.
Jockey by TwelveLabs at a glance
- Best for: Marketer, Social media creator
- Runs on: Web, API
- Pricing: Free plan; Plus plan with 50 GB storage; Pro plan with 200 GB storage; Enterprise plan with custom storage and workloads.
- Released: October 2026
- Category: AI search engine
- Website: twelvelabs.io/jockey
Key features
- Search across video and photo libraries by meaning
- Group footage automatically without manual foldering
- Assemble finished media straight from source footage
- Identify winning ad hooks in the opening three seconds
- Recognize creators, spokespersons, and brand marks
- Extract transcripts, views, and engagement metrics
- Generate concept video previews from campaign directions
Use it for
- Finding exact video clips and quotes using plain language
- Analyzing ad performance across formats and trends
- Assembling instant highlight reels and concept videos
- Tagging ads automatically by hook, talent, and tone
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